Google Ads Services
Google Ads that stop bleeding budget on tyre-kickers.
You already know the tactics. What you need is an operator who ships every week, defends your budget from junk clicks, and reports on money — not impressions.
Sound familiar?
The failure modes we see week after week:
- Cost per lead has crept up 30–50% and nobody can explain why.
- Half your leads never answer the phone or aren't in your service area.
- Your last agency sent glossy monthly reports and made no changes to the account.
- You're paying for clicks on keywords you'd never bid on if you saw the search query report.
How we run it
Week 1 — Account autopsy
Full audit of campaigns, keywords, search terms, conversions, and landing pages. You get the findings whether you engage us or not.
Week 2 — Restructure
SKAGs where they earn their keep, tight match-type control, aggressive negative lists, geo and daypart filters aligned to when your team actually closes.
Week 3 — Landing pages
Purpose-built pages per campaign — same offer as the ad, above-the-fold form, phone-tap CTA, third-party proof. Built by us, not slapped into a page builder.
Ongoing — Weekly ops
Bid, budget, and creative changes weekly. Monthly review call on revenue attributed, not vanity metrics.
What you get
- Google Ads account rebuild or greenfield launch
- Conversion tracking that ties clicks to booked jobs
- Call tracking with recording and lead-quality scoring
- Dedicated landing pages built by us
- Weekly optimisation, monthly strategy review
- Direct Slack/WhatsApp line to your account manager
Why Australian businesses choose Leadweb for Google Ads
A senior operator on your account, weekly work in the platform, and reporting that ties every dollar to booked revenue.
Weekly work in the account
Bids, creative, landing pages and offers — tuned every week, not once a quarter.
A real person on the line
Direct access to your account manager on Slack or WhatsApp. No ticket queues.
Reporting tied to booked jobs
Every dollar tracked to leads and revenue — no vanity metrics, no fluff.
Recent work
Lead generation campaigns targeting commercial office networks, fiber installation, and data cabling enquiries.
Highly optimized Google Search campaigns targeting mobile pre-purchase vehicle checks across Sydney.
NDIS participant acquisition and SIL vacancy lead campaigns focused on support needs in Sydney.
High-intent local search ads targeting residential moves, office relocations, and packing services.
Premium lead campaigns targeting high-end new home builds, knockdown rebuilds, and duplex developments.
Search campaigns targeting parents and support coordinators for kids' occupational therapy and speech pathology.
Questions we get asked
What's the minimum ad spend you'll take on?+
$2,000/month in media. Below that, Google Ads rarely returns enough data to optimise properly and you'd be better off with SEO or a pay-per-lead arrangement.
How long before we see a change in cost per lead?+
Search terms and negatives move the needle inside 2 weeks. Structural rebuilds and new landing pages typically drop CPL 20–40% inside 60–90 days, depending on how the account was set up.
Do you lock us into a 12-month contract?+
No. Month-to-month after a 90-day initial engagement. If we're not earning our fee, you shouldn't be paying it.
Who owns the account?+
You do. Always. Google Ads, Analytics, tag manager, landing pages — all under your login.
Explore other services
Everything under our Digital Marketing hub — pick the channel that matches where you're stuck.
SEO
You've had the agency that shipped a PDF audit and a Semrush login. You need one that ships pages, code, and links every month and reports on the money.
Web Design
A brochure site with a form buried in the footer is a lead leak. We design and build sites that treat every page like a landing page.
Social Media Marketing
You don't need another agency posting reels of your logo animating. You need social that shows up in the buyer's feed while they're deciding, and makes the next call easier.
Ready to stop losing leads to the competition?
Book a 20-minute strategy call. We'll audit your current lead flow, spot the leaks, and give you a plan you can action — even if you don't work with us.